Remaining competitive by identifying recognition trends

The equation is simple: engaged employees produce greater business results.  But as job happiness rates hit an all-time low, employers and HR professionals are constantly evaluating how to motivate and drive performance among the workforce.  Now, more than ever, Board of Directors and the C-Suite measure engagement scores to determine the health of an organization, with recognition being one of the most significant contributors to a happy and engaged workforce.  Today, it’s not just enough to implement a recognition strategy; companies must stay on top of recognition trends to continue to positively impact the workforce and remain competitive.

Global Recognition Trends

Transparency, corporate alignment, and cultural differences are a few of the challenges global businesses encounter.  Many trials that global companies face can be overcome by implementing a formal Global Rewards and Recognition program.  A formal program is sensitive to cultural differences and works as an engagement tool that bridges the gaps of a dispersed workforce.  Understanding and respecting cultural differences is critical to engaging a global workforce.  Formal Rewards and Recognition programs remove the ambiguity of gift-giving and leave it in the hands of professionals.  Meaningful and locally fulfilled rewards are provided globally and transcend cultural likes and dislikes.  An effective Global Rewards and Recognition program has catalogs that vary country to country, which reflect respective cultural norms.  Furthermore a local fulfillment process ensures a timely process and shows employees everywhere that they are a priority.  With employees around the world, a Global Rewards and Recognition Program can effectively engage the workforce in different countries, in multiple languages.

Mobile Recognition Trends

Gartner says Mobile phones will overtake PCs as the most common Web access worldwide by 2013.  Using recognition on a mobile platform isn’t just an option – it’s critical to the effectiveness of a recognition program and businesses overall success.   Building a Culture of Recognition can be leveraged by a mobile recognition program, which provides everyday feedback to keep employees engaged and aligned to corporate values at all times.  Mobile-enabled recognition brings together a workforce regardless of where employees are located – be it out on the field, or working over the weekend – this trend allows recognition to be at employees’ fingertips (or thumbs)!  A mobile platform gives your employees the opportunity to interact with fellow peers and the company’s corporate goals regardless of time or place.

Social Recognition Trends

Cloud computing is the future.  Today, software doesn’t sit on a server in your office – it’s being hosted, meaning HR professionals can do things in new and innovative ways.  Gone are the days when recruiting was a paperwork stack mile-high.  Now, with one click, HR professionals can post to job boards, social networks, and career sites with speed and efficiency.  When HR embraces a social media recognition strategy, not only is the corporate culture positively impacted, but there is also an opportunity to leverage the company brand.  Instead of framing an employee’s photo and hanging it on the wall, Social Recognition allows HR to take a picture and upload it, tweet it, blog it, post it, and like it.  An “Employee of the Moment” initiative reinforces the impact of a “thank you” in a meaningful way that benefits your workforce and your business.  Furthermore, an “Employee of the Moment” strategy allows HR departments to highlight their corporate culture by contributing positive and meaningful moments to the social space.  Social media enabled recognitions allows employees to share positive moments within beyond the company to external networks – contributing to a company’s profile and employer brand.

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